In this Season 6 premiere of In This Economy, Host Kim Nyajeka sits down with Sharon Bwanya, founder of Red Couch Advisory, to unpack what it really means to authentically build a personal brand in today’s social landscape. We talk about perfectionism, vulnerability, and how showing up as your true self can open more doors than strategy alone. Sharon shares her journey of learning to balance polish with authenticity, the power of community, and the moment someone looping her in changed her trajectory. Follow us on social media: https://linktr.ee/Inthiseconomypodcast