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Revenue Execution: Defining the Standard for Revenue Excellence
Accord
137 episodes
1 day ago
Great strategy fails without execution. If your sales process is scattered and ignored, you need Revenue Execution. Join host Ross Rich and top B2B leaders as they skip high-level theory to focus on the operational reality of building revenue infrastructure. Each week, we explore how to transform processes into enforceable standards, get real ROI from your people, and ensure every rep executes like a top performer. It’s time to make excellence the standard, not the exception.
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Entrepreneurship
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Great strategy fails without execution. If your sales process is scattered and ignored, you need Revenue Execution. Join host Ross Rich and top B2B leaders as they skip high-level theory to focus on the operational reality of building revenue infrastructure. Each week, we explore how to transform processes into enforceable standards, get real ROI from your people, and ensure every rep executes like a top performer. It’s time to make excellence the standard, not the exception.
Show more...
Entrepreneurship
Business
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Is Your RevOps Team Biased? Lessons from RevOpsAF 2025
Revenue Execution: Defining the Standard for Revenue Excellence
27 minutes 48 seconds
5 months ago
Is Your RevOps Team Biased? Lessons from RevOpsAF 2025

Welcome to Season 3 of 10/10 GTM: The Podcast for Revenue Leaders!

Today, we’re taking you straight to the floor of RevOpsAF, where Ross chats with three senior leaders in Revenue Operations. Joining the conversation are Jeff Vanzant, Senior Director of RevOps at DailyPay, Matt Lauer, Director of RevOps at Consensus, and Tessa Whittaker, VP of RevOps at ZoomInfo. 

After spending time with some of the world’s top GTM leaders, one consistent theme stood out: no matter how the function evolves, RevOps leadership is the force multiplier. It’s what drives GTMt alignment and revenue efficiency, especially across the famously strong personalities of marketing, sales, and executive teams.

Revenue Execution: Defining the Standard for Revenue Excellence
Great strategy fails without execution. If your sales process is scattered and ignored, you need Revenue Execution. Join host Ross Rich and top B2B leaders as they skip high-level theory to focus on the operational reality of building revenue infrastructure. Each week, we explore how to transform processes into enforceable standards, get real ROI from your people, and ensure every rep executes like a top performer. It’s time to make excellence the standard, not the exception.