In this final episode of Series 1 (we’re back with Series 2 soon!), Eimear talks to Jonathan James.

From a small farm shop in a disused barn to a thriving multi-site retail estate spanning the country, he has built quite the journey in convenience retail.

In this episode, host Eimear Andersen sits down with Jonathan to explore what it’s really like running a family business alongside his wife Rebecca and their children Joshua and Emily, where family dinners often double as business strategy sessions.

Jonathan reflects on navigating major industry changes, the challenge of moving from a hands-on retailer to a corporate leader and why community engagement matters more than ever.

He also shares why a few quiet hours on his tractor are his version of agri-therapy, his pride in chairing Soham Town Rangers FC and the piece of advice from his grandmother that still guides him today: “Every day is a school day.”

With warmth and candour, this is a conversation about resilience, family dynamics and why independent retailers are truly in a league of their own.

This episode marks the final one for Series 1 of 20 minutes with … but we will be back very soon with Series 2 with more inspiring conversations. Make sure you click on Follow to be notified when the next episode comes out.

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