
Krista Morgan built a fintech company that processed $1 billion in transactions and scaled to $10M in revenue. Then it collapsed in 90 days due to fraud. Instead of walking away, she turned that painful experience into a contrarian investment thesis: buying the "venture orphans" that VCs leave behind.
As CEO of Edited Capital, Krista has completed 13 acquisitions of B2B SaaS companies stuck between can't raise and won't die. Her firm buys at 1x revenue multiples and transforms unprofitable venture-backed startups into sustainable, profitable businesses.
In this episode:
Key Takeaways:"I realized when I sold my company that there was so much value capture that was just lost. That is the core of our thesis." (Krista Morgan)
Connect with Krista:LinkedIn: linkedin.com/in/kristamorganCompany: editedcapital.com
23mile brings you candid conversations with leaders who've gone the distance. Real stories about scaling, exits, and the messy stuff that doesn't make it into press releases.
Hosted by Kayode Odeleye: https://www.linkedin.com/in/kayodeodeleye/
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