If your best accountants are walking out the door, it's probably not about the money. In this episode, Tim Schurrer (CEO of David Novak Leadership and author of "The Secret Society of Success") reveals the leadership principle that grew Yum! Brands from $4 billion to $32 billion, and it has everything to do with solving what's plaguing CPA firms right now: the talent crisis. Here's the reality: when your senior accountant flawlessly closes out another month, files returns ahead of deadl...
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If your best accountants are walking out the door, it's probably not about the money. In this episode, Tim Schurrer (CEO of David Novak Leadership and author of "The Secret Society of Success") reveals the leadership principle that grew Yum! Brands from $4 billion to $32 billion, and it has everything to do with solving what's plaguing CPA firms right now: the talent crisis. Here's the reality: when your senior accountant flawlessly closes out another month, files returns ahead of deadl...
Building Trust and Value In Your Accounting Firm Through Marketing with Kristen Corey
Accountant's Flight Plan
31 minutes
2 months ago
Building Trust and Value In Your Accounting Firm Through Marketing with Kristen Corey
In this episode of The Accountant’s Flight Plan Podcast, we sit down with Kristen Corey, founder of Media Books Agency, to talk about how accountants can use marketing to strengthen their brand, attract ideal clients, and communicate value beyond compliance work. With experience in both public accounting and marketing, Kristen shares how her journey from working as an auditor to owning her own marketing agency taught her the importance of storytelling and connection in the profession. Key T...
Accountant's Flight Plan
If your best accountants are walking out the door, it's probably not about the money. In this episode, Tim Schurrer (CEO of David Novak Leadership and author of "The Secret Society of Success") reveals the leadership principle that grew Yum! Brands from $4 billion to $32 billion, and it has everything to do with solving what's plaguing CPA firms right now: the talent crisis. Here's the reality: when your senior accountant flawlessly closes out another month, files returns ahead of deadl...
