Emma Grasso, Director of People and Culture at Culture Kings, is redefining what it means to lead a fast-growing, high-energy ecommerce team. From streetwear retail floors to global expansion under AKA Brands, she’s steering one of Australia’s most iconic youth brands through cultural change, while proving that having great people in your team is just as vital as having a great product. Today, we’re discussing: How Culture Kings evolved from a founder-led business into a global team wit...
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Emma Grasso, Director of People and Culture at Culture Kings, is redefining what it means to lead a fast-growing, high-energy ecommerce team. From streetwear retail floors to global expansion under AKA Brands, she’s steering one of Australia’s most iconic youth brands through cultural change, while proving that having great people in your team is just as vital as having a great product. Today, we’re discussing: How Culture Kings evolved from a founder-led business into a global team wit...
Fixing Fit For Growth: How she wear Turned Women’s Frustration into High-Conversion Ecommerce | #565
Add To Cart: Australia’s eCommerce Show
50 minutes
1 month ago
Fixing Fit For Growth: How she wear Turned Women’s Frustration into High-Conversion Ecommerce | #565
In today’s episode, Stacey Head, founder and CEO, shares how she bootstrapped she wear from a side hustle into a multi-award-winning ecommerce brand: without investors, without mentors, and with a healthy dose of stubbornness. From surviving Meta’s algorithm shifts to launching virtual fittings that convert like crazy, Stacey’s story is one for every ecommerce operator who’s ever wondered how to build a niche into a movement. Today, we’re discussing: The scrappy early days of launching she we...
Add To Cart: Australia’s eCommerce Show
Emma Grasso, Director of People and Culture at Culture Kings, is redefining what it means to lead a fast-growing, high-energy ecommerce team. From streetwear retail floors to global expansion under AKA Brands, she’s steering one of Australia’s most iconic youth brands through cultural change, while proving that having great people in your team is just as vital as having a great product. Today, we’re discussing: How Culture Kings evolved from a founder-led business into a global team wit...
