In this special Admit It! and Transfer TEA crossover episode, hosts Alex Fronduto and Loida González Utley sit down to discuss one of the most persistent challenges in higher education—bridging the divide between freshman and transfer admissions. Drawing from national data and institutional experiences, they examine why these two areas often operate in silos, the impact that disconnect has on students, and what innovative models are emerging to close the gap. The conversation explores institu...
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In this special Admit It! and Transfer TEA crossover episode, hosts Alex Fronduto and Loida González Utley sit down to discuss one of the most persistent challenges in higher education—bridging the divide between freshman and transfer admissions. Drawing from national data and institutional experiences, they examine why these two areas often operate in silos, the impact that disconnect has on students, and what innovative models are emerging to close the gap. The conversation explores institu...
Creating Student Success through Digital Marketing
Admit It, An AACRAO Podcast
36 minutes
1 year ago
Creating Student Success through Digital Marketing
As we all deal with shrinking student volume and the implications that has on recruitment, how can our institutions remain competitive? How do we get prospective students to get to our websites, to contact us, and ultimately into the enrollment funnel? Digital marketing plays a key role in prospective student engagement. Stephanie Krusemark is joined by Kim O'Rourke from LocaliQ, as they discuss what makes a successful digital marketing campaign, including; Setting campaign goals ...
Admit It, An AACRAO Podcast
In this special Admit It! and Transfer TEA crossover episode, hosts Alex Fronduto and Loida González Utley sit down to discuss one of the most persistent challenges in higher education—bridging the divide between freshman and transfer admissions. Drawing from national data and institutional experiences, they examine why these two areas often operate in silos, the impact that disconnect has on students, and what innovative models are emerging to close the gap. The conversation explores institu...
