In this live episode of Admit It!, host Dr. Alex Fronduto sits down with Jessie Richardson, Online Program Manager, and Mason Mulnix, Data Analyst, both from The University of Alabama, to explore their innovative SEM Conference presentation: “Your First Class Free: Using Tuition Grants to Increase Admit to Enrollment Conversion and Reach Enrollment Goals.” Together, Jessie and Mason break down how their institution leveraged a tuition-grant model to lower barriers for newly admitted students...
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In this live episode of Admit It!, host Dr. Alex Fronduto sits down with Jessie Richardson, Online Program Manager, and Mason Mulnix, Data Analyst, both from The University of Alabama, to explore their innovative SEM Conference presentation: “Your First Class Free: Using Tuition Grants to Increase Admit to Enrollment Conversion and Reach Enrollment Goals.” Together, Jessie and Mason break down how their institution leveraged a tuition-grant model to lower barriers for newly admitted students...
Creating Student Success through Digital Marketing
Admit It, An AACRAO Podcast
36 minutes
1 year ago
Creating Student Success through Digital Marketing
As we all deal with shrinking student volume and the implications that has on recruitment, how can our institutions remain competitive? How do we get prospective students to get to our websites, to contact us, and ultimately into the enrollment funnel? Digital marketing plays a key role in prospective student engagement. Stephanie Krusemark is joined by Kim O'Rourke from LocaliQ, as they discuss what makes a successful digital marketing campaign, including; Setting campaign goals ...
Admit It, An AACRAO Podcast
In this live episode of Admit It!, host Dr. Alex Fronduto sits down with Jessie Richardson, Online Program Manager, and Mason Mulnix, Data Analyst, both from The University of Alabama, to explore their innovative SEM Conference presentation: “Your First Class Free: Using Tuition Grants to Increase Admit to Enrollment Conversion and Reach Enrollment Goals.” Together, Jessie and Mason break down how their institution leveraged a tuition-grant model to lower barriers for newly admitted students...
