Summary In this episode of the AdVenture podcast, Joie Roberts and Orkun from the customer growth team at BidX discuss essential strategies for maximizing advertising performance during the Black Friday and Cyber Monday sales period. They analyze last year's performance data, emphasizing the importance of timing, budgeting, and leveraging AI in advertising creatives. The conversation also covers effective deal strategies, budget allocation across different ad types, and the significance of da...
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Summary In this episode of the AdVenture podcast, Joie Roberts and Orkun from the customer growth team at BidX discuss essential strategies for maximizing advertising performance during the Black Friday and Cyber Monday sales period. They analyze last year's performance data, emphasizing the importance of timing, budgeting, and leveraging AI in advertising creatives. The conversation also covers effective deal strategies, budget allocation across different ad types, and the significance of da...
S2 E7 Profit Perfected: Mastering Dynamic Pricing and PPC with Chad Rubin
AdVenture
32 minutes
9 months ago
S2 E7 Profit Perfected: Mastering Dynamic Pricing and PPC with Chad Rubin
In this episode, Chad Rubin, CEO of Profasee, discusses the intricacies of dynamic pricing for Amazon brands, emphasizing the role of AI in optimizing pricing strategies. He shares insights on how to leverage data for better pricing decisions, the importance of integrating PPC with pricing, and overcoming common challenges faced by sellers. Chad also reveals innovative pricing hacks and the evolution of pricing strategies in e-commerce, while balancing his personal life and professional aspir...
AdVenture
Summary In this episode of the AdVenture podcast, Joie Roberts and Orkun from the customer growth team at BidX discuss essential strategies for maximizing advertising performance during the Black Friday and Cyber Monday sales period. They analyze last year's performance data, emphasizing the importance of timing, budgeting, and leveraging AI in advertising creatives. The conversation also covers effective deal strategies, budget allocation across different ad types, and the significance of da...
