Summary In this episode of the AdVenture podcast, Joie Roberts and Orkun from the customer growth team at BidX discuss essential strategies for maximizing advertising performance during the Black Friday and Cyber Monday sales period. They analyze last year's performance data, emphasizing the importance of timing, budgeting, and leveraging AI in advertising creatives. The conversation also covers effective deal strategies, budget allocation across different ad types, and the significance of da...
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Summary In this episode of the AdVenture podcast, Joie Roberts and Orkun from the customer growth team at BidX discuss essential strategies for maximizing advertising performance during the Black Friday and Cyber Monday sales period. They analyze last year's performance data, emphasizing the importance of timing, budgeting, and leveraging AI in advertising creatives. The conversation also covers effective deal strategies, budget allocation across different ad types, and the significance of da...
S3 E2 Part 2: Big Moves, Bigger Vision: Behind the BidX Acquisition with BidX Co-Founders
AdVenture
19 minutes
5 months ago
S3 E2 Part 2: Big Moves, Bigger Vision: Behind the BidX Acquisition with BidX Co-Founders
In this episode, Joie Roberts hosts a discussion with the co-founders of BidX, Nadine Schoepper and Max Hofmann to openly discuss the acquisition of BidX by Worldeye. The conversation explores the qualities that make BidX a perfect fit for Worldeye, the importance of building a strong ecosystem for e-commerce sellers, and the role of AI in enhancing seller capabilities. The speakers share their excitement about the future, the integration of AI, and the commitment to providing high-quality da...
AdVenture
Summary In this episode of the AdVenture podcast, Joie Roberts and Orkun from the customer growth team at BidX discuss essential strategies for maximizing advertising performance during the Black Friday and Cyber Monday sales period. They analyze last year's performance data, emphasizing the importance of timing, budgeting, and leveraging AI in advertising creatives. The conversation also covers effective deal strategies, budget allocation across different ad types, and the significance of da...