Summary In this episode of the AdVenture podcast, Joie Roberts and Orkun from the customer growth team at BidX discuss essential strategies for maximizing advertising performance during the Black Friday and Cyber Monday sales period. They analyze last year's performance data, emphasizing the importance of timing, budgeting, and leveraging AI in advertising creatives. The conversation also covers effective deal strategies, budget allocation across different ad types, and the significance of da...
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Summary In this episode of the AdVenture podcast, Joie Roberts and Orkun from the customer growth team at BidX discuss essential strategies for maximizing advertising performance during the Black Friday and Cyber Monday sales period. They analyze last year's performance data, emphasizing the importance of timing, budgeting, and leveraging AI in advertising creatives. The conversation also covers effective deal strategies, budget allocation across different ad types, and the significance of da...
S3 E8 Amazon Accelerate 2025 AI Recap with Joie Roberts
AdVenture
7 minutes
2 months ago
S3 E8 Amazon Accelerate 2025 AI Recap with Joie Roberts
In this episode, Joie Roberts recaps key takeaways from Amazon Accelerate, emphasizing the transformative role of AI in business. She discusses the launch of Creative Studio, an AI tool that streamlines ad creation, and Seller Assistance, which acts as a co-pilot for managing Amazon accounts. Joie highlights the importance of integrating AI into business strategies to enhance efficiency and competitiveness, especially as the holiday selling season approaches. Takeaways AI is becoming an act...
AdVenture
Summary In this episode of the AdVenture podcast, Joie Roberts and Orkun from the customer growth team at BidX discuss essential strategies for maximizing advertising performance during the Black Friday and Cyber Monday sales period. They analyze last year's performance data, emphasizing the importance of timing, budgeting, and leveraging AI in advertising creatives. The conversation also covers effective deal strategies, budget allocation across different ad types, and the significance of da...
