Send us a text In this episode, Logan Lyles interviews Bob Ruffolo, CEO of IMPACT, discussing the evolution of their business model from a traditional agency to a coaching and training company. They explore the importance of building a community around their services, the shift in buyer behavior, and the introduction of the new framework, Endless Customers, which emphasizes the need for businesses to adapt to changing market dynamics and consumer expectations. In this conversation, Bob Ruffol...
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Send us a text In this episode, Logan Lyles interviews Bob Ruffolo, CEO of IMPACT, discussing the evolution of their business model from a traditional agency to a coaching and training company. They explore the importance of building a community around their services, the shift in buyer behavior, and the introduction of the new framework, Endless Customers, which emphasizes the need for businesses to adapt to changing market dynamics and consumer expectations. In this conversation, Bob Ruffol...
The Agency Pivot That ELIMINATED Client Churn w/ Linda Hafstad
Agency Builders
39 minutes
11 months ago
The Agency Pivot That ELIMINATED Client Churn w/ Linda Hafstad
Send us a text In this episode of the Agency Builders podcast, Logan Lyles speaks with Linda Hafstad, partner and CEO of Ekte Media, about the evolution of their agency, the importance of foundational marketing strategies, and how to effectively navigate client conversations. Linda shares insights on operational shifts within the agency, building a lean team with freelancers, and maintaining a high client retention rate. The conversation also covers the significance of vetting and onboarding ...
Agency Builders
Send us a text In this episode, Logan Lyles interviews Bob Ruffolo, CEO of IMPACT, discussing the evolution of their business model from a traditional agency to a coaching and training company. They explore the importance of building a community around their services, the shift in buyer behavior, and the introduction of the new framework, Endless Customers, which emphasizes the need for businesses to adapt to changing market dynamics and consumer expectations. In this conversation, Bob Ruffol...