In this powerful minisode, I dive deep into the concept of shifting identity and why it's the real secret to creating lasting change in your life. If you've been struggling to lose weight, build your business, improve relationships, or break through income ceilings—willpower isn't your problem. Your identity is.
I share my own breakthrough moment after 15+ years of trying to build my business, and how I finally realized that the beliefs I hold about who I am were keeping me stuck. We explore how to identify the subconscious thoughts that are limiting you, from cultural and religious beliefs to the stories you tell yourself about your capabilities. This episode is all about personal transformation through identity work—getting curious about who you currently are versus who you need to become to achieve your goals. Whether you're navigating midlife changes or simply ready for your next level, this conversation will help you understand why self-trust and belief are the foundation of any meaningful change.
🎯 Key Takeaways
Willpower Isn't Enough for Lasting Change - Willpower is a finite resource that runs out quickly. Real transformation requires shifting your identity and becoming a different person with different beliefs, thoughts, and characteristics.
Your Identity Creates Your Reality Ceiling - If you're stuck at a certain weight, income level, or relationship pattern, it's because your current identity doesn't trust yourself beyond that point. Your subconscious beliefs about who you are determine how far you can go.
Curiosity Unlocks Identity Shifts - Ask yourself powerful questions: Who do I think I am? How do I identify? What does the version of me who's already achieved this goal believe about herself? Creating space for self-reflection and curiosity changes the energy around your situation and opens the door to transformation.
💬 Let's Continue the Conversation
What was your biggest takeaway from this episode? I'd love to hear from you! Email me at am@amcostanzo.com or leave a comment!
FOLLOW ME:
PINTEREST: ACOSTANZO
INSTAGRAM: AGING.FIERCELY
If this hit home for you, I'd love it if you'd leave a quick 5-star rating or just drop a ❤️ in the comments. Or hit that follow button so we can keep spreading the word that midlife isn't a crisis—it's a comeback!