Episode number: Q001

Title: LLM Brain Rot: Why social media is poisoning our AI future and the damage is irreversible

The shocking truth from AI research: Artificial intelligence (AI) suffers from irreversible cognitive damage, known as “LLM brain rot,” caused by social media data.

What we know as doomscrolling is proving fatal for large language models (LLMs) such as Grok. A groundbreaking study proves that feeding AI with viral, engagement-optimized content from platforms such as X (Twitter) causes it to lose measurable thinking ability and long-term understanding.

In this episode: What brain rot means for your business AI.

We shed light on the hard facts:

Irreversible damage: Why AI models no longer fully recover even after retraining due to “representational drift.”

The mechanism: The phenomenon of “thought skipping” – AI skips logical steps and becomes unreliable.

Toxic factor: It's not the content, but the virality/engagement metrics that poison the system.

Practical risk: The current example of Grok and the danger of a “zombie internet” in which AI reproduces its own degeneration.

Data quality is the new security risk. Hear why cognitive hygiene is the decisive factor for the future of LLMs – and how you can protect your processes.

A must for every project manager and AI user.

(Note: This podcast episode was created with the support and structuring of Google's NotebookLM.)