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AIA Digital Marketing
Billy Polson
28 episodes
16 hours ago
Australian Internet Advertising (AIAD.COM.AU) and its team offer valuable insight in to the world of digital marketing and business growth solutions. This podcast covers a range of topics including: Business Growth, SEO, Google Ads, Jamstack Websites, eCommerce, Social Media, Sales, and much, much more!
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Marketing
Business
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All content for AIA Digital Marketing is the property of Billy Polson and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Australian Internet Advertising (AIAD.COM.AU) and its team offer valuable insight in to the world of digital marketing and business growth solutions. This podcast covers a range of topics including: Business Growth, SEO, Google Ads, Jamstack Websites, eCommerce, Social Media, Sales, and much, much more!
Show more...
Marketing
Business
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Competitor Analysis For Business, Video | The Business Basics #EP2
AIA Digital Marketing
36 minutes 24 seconds
2 years ago
Competitor Analysis For Business, Video | The Business Basics #EP2

Welcome back to "The Business Basics" with Billy Polson and Gary Devine, bringing you another engaging episode of our video podcast. This time, we're diving deep into the world of competitor analysis for business, providing you with actionable strategies and examples on how to conduct an effective analysis to outperform your rivals. Learn the ins and outs of digital marketing as we show you the tools and techniques to scrutinize your competitors' strategies, understand their strengths and weaknesses, and identify opportunities for your business to shine. Whether you're a new entrant in the market or an established player looking to sharpen your competitive edge, this episode is filled with essential knowledge to enhance your business strategy. In this video, we break down the competitor analysis process, offering real-life examples and step-by-step guidance to help you master this critical aspect of business planning. Stay ahead of the competition by tuning in, hitting like, subscribing, and ringing the notification bell for the latest insights from Australian Internet Advertising. Your path to business excellence continues here! ⌚️ Timestamps: 00:00 - Introduction to The Business Basics 04:27 - Importance of Competitor Analysis 05:00 - Setting the Right Pricing 08:05 - Value Propositions and Callouts 19:44 - Analyzing Competitors' Reviews 20:53 - Analyzing Competitors' Ads 26:04 - Choosing the Right Website Platform 33:22 - Considering Landing Pages for Lead Generation 34:58 - Importance of Detailed Websites for Certain Industries 🌐 Australian Internet Advertising: AIA is a Sydney-based Online Marketing Agency driven by the obsession with building Adwords, SEO and Social Media campaigns that work! Our team of educated and enthusiastic online marketing fanatics have come together to provide Australian businesses with the creativity, knowledge and work ethic that is required to drive positive return on investments from campaigns. πŸ”— Let's Get Connected: 🌍 Website - https://www.aiad.com.au/ πŸ—£ Facebook - https://facebook.com/australianinternetadvertisingptyltd 🐦 Twitter - https://twitter.com/AIAPtyLtd πŸ“Έ Instagram - https://instagram.com/australianinternetadvertising/ πŸ§‘β€πŸ’Ό Linkedin - https://linkedin.com/company/australian-internet-advertising/

AIA Digital Marketing
Australian Internet Advertising (AIAD.COM.AU) and its team offer valuable insight in to the world of digital marketing and business growth solutions. This podcast covers a range of topics including: Business Growth, SEO, Google Ads, Jamstack Websites, eCommerce, Social Media, Sales, and much, much more!