Welcome to "Online Business Basics" with your hosts, Billy Polson and Gary Devine! In this video podcast, we talk about the essential steps of starting your own business. From choosing a captivating name that resonates with your brand to turning your unique skills into a profitable business venture, we've covered it all! We'll also guide you through picking a niche that suits your passions and conducting a thorough competitor analysis to ensure you stand out in the market.
Whether you're a budding entrepreneur or looking to refine your business strategy, this episode is packed with valuable tips and tricks to set you on the path to success. Don't forget to hit the like button, subscribe, and ring the notification bell to stay updated with the latest from Australian Internet Advertising. Your journey to business mastery starts here!
⌚️ Timestamps:
00:00 - Introduction
00:11 - Online Business Basics
00:23 - Setting Up a New Business Online
00:33 - Introducing Gary
00:52 - Background of William
01:10 - Gary's Experience at Google
01:33 - Purpose of the Podcast
02:07 - Importance of Going Online
03:19 - Registering Your Business
04:51 - Choosing a Business Name
05:25 - Benefits of Brand Name
05:39 - Value of Head Term Business Name
06:07 - Considerations for Naming Your Company
07:34 - Importance of Identifiable Market
09:00 - Value of Niching Down
09:25 - Understanding the Value Equation
10:11 - Dealing with People
11:36 - Competitor Analysis
13:10 - Getting a Website
14:44 - Getting Traffic to Your Website
15:59 - Understanding Metrics
17:19 - Other Considerations for Your Business
17:44 - E-commerce and Dropshipping
19:29 - Dealing with People in Business
43:35 - Summary and Next Steps
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AIA is a Sydney-based Online Marketing Agency driven by the obsession with building Adwords, SEO and Social Media campaigns that work!
Our team of educated and enthusiastic online marketing fanatics have come together to provide Australian businesses with the creativity, knowledge and work ethic that is required to drive positive return on investments from campaigns.
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