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AI:Unlocks - Sound Advice for the Future of Marketing with Megan C. Starkey
Megan C. Starkey
4 episodes
2 weeks ago
With host Megan C. Starkey, AI:Unlocks explores the profound questions shaping marketing and business transformation. How do we harness AI while preserving human creativity? How do leaders balance innovation with risk protection? Some episodes feature AI avatar "guests", exploring innovative AI-assisted formats, while offering research backed methods, case studies and frameworks. From scaling AI adoption to building AI-ready teams, we equip executives with ideas to help you lead in the age of intelligence. Join us on this journey into marketing’s future. New episodes weekly.
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Marketing
Business
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All content for AI:Unlocks - Sound Advice for the Future of Marketing with Megan C. Starkey is the property of Megan C. Starkey and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
With host Megan C. Starkey, AI:Unlocks explores the profound questions shaping marketing and business transformation. How do we harness AI while preserving human creativity? How do leaders balance innovation with risk protection? Some episodes feature AI avatar "guests", exploring innovative AI-assisted formats, while offering research backed methods, case studies and frameworks. From scaling AI adoption to building AI-ready teams, we equip executives with ideas to help you lead in the age of intelligence. Join us on this journey into marketing’s future. New episodes weekly.
Show more...
Marketing
Business
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The Enterprise AI Method™: Scaling AI for Impact and Long Term Maturity
AI:Unlocks - Sound Advice for the Future of Marketing with Megan C. Starkey
7 minutes 23 seconds
7 months ago
The Enterprise AI Method™: Scaling AI for Impact and Long Term Maturity

In this episode of AI:Unlocks, Megan’s AI avatar and Antoine Ivan dive into one of the most pressing questions in enterprise transformation: why are so few organizations succeeding at scaling AI, despite overwhelming executive belief in its importance?

They introduce RBD’s proprietary Enterprise AI Method™—a dynamic operating model developed from real-world transformation experience and analysis of hundreds of enterprise AI initiatives designed to address the challenges of organizational AI transformation.

Together, they unpack the four foundational pillars of the method: a right-sized technical approach, organizational capability architecture, operational integration discipline, and governance frameworks that enable innovation without compromising control.

With practical insights on what works—and what stalls—this episode offers a strategic blueprint for leaders ready to move past pilots and embed AI capability at scale. If your organization is struggling to turn AI ambition into lasting impact, this is the conversation you need to hear.

AI:Unlocks - Sound Advice for the Future of Marketing with Megan C. Starkey
With host Megan C. Starkey, AI:Unlocks explores the profound questions shaping marketing and business transformation. How do we harness AI while preserving human creativity? How do leaders balance innovation with risk protection? Some episodes feature AI avatar "guests", exploring innovative AI-assisted formats, while offering research backed methods, case studies and frameworks. From scaling AI adoption to building AI-ready teams, we equip executives with ideas to help you lead in the age of intelligence. Join us on this journey into marketing’s future. New episodes weekly.