Welcome to the AI in Marketing Revolution

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AI:Unlocks - Sound Advice for the Future of Marketing with Megan C. Starkey

Megan C. Starkey

4 episodes

2 weeks ago

With host Megan C. Starkey, AI:Unlocks explores the profound questions shaping marketing and business transformation. How do we harness AI while preserving human creativity? How do leaders balance innovation with risk protection? Some episodes feature AI avatar "guests", exploring innovative AI-assisted formats, while offering research backed methods, case studies and frameworks. From scaling AI adoption to building AI-ready teams, we equip executives with ideas to help you lead in the age of intelligence. Join us on this journey into marketing’s future. New episodes weekly.

Marketing

Business

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Marketing

Business

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Welcome to the AI in Marketing Revolution

AI:Unlocks - Sound Advice for the Future of Marketing with Megan C. Starkey

15 minutes 15 seconds

11 months ago

Welcome to the AI in Marketing Revolution

Welcome to the premier of AI:Unlocks - Sound Advice for AI in Marketing with Megan Starkey, where we bring to you an experimental approach to podcast formatting including simulated discussions between humans and their AI avatars.

This episode delves into the $217 billion AI marketing revolution, unpacking why many companies are still struggling to keep pace and offering actionable strategies for leaders to bridge the gap between AI hype and real-world results. With thought-provoking insights, data-driven analysis, and practical frameworks, Antoine Ivan, and Megan's avatar deliver a dynamic discussion that balances inspiration with tangible value.

Whether you're a CMO leading digital transformation, a CEO mapping your AI strategy, or a marketing practitioner advancing your skills, this is your essential resource for staying ahead in the AI era.

We start with an overview of the AI in Marketing industry, giving you a broad, foundational understanding of where we are now, and where to go from here as we dive into the practical, complex challenges of AI in future episodes.