In this episode of AI’ve Got Questions, I sit down with Sydney Sloan, CMO of G2 and one of the most thoughtful and dynamic marketing leaders I know. Sydney has spent her career shaping categories, scaling powerhouse SaaS companies, and building marketing teams that know how to spot the signal through the noise. Now she’s at the center of one of the biggest shifts we’ve seen in years: the rise of AI-driven buyer behavior, agentic workflows, and AEO. We get into all of it, from how CMOs should ...
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In this episode of AI’ve Got Questions, I sit down with Sydney Sloan, CMO of G2 and one of the most thoughtful and dynamic marketing leaders I know. Sydney has spent her career shaping categories, scaling powerhouse SaaS companies, and building marketing teams that know how to spot the signal through the noise. Now she’s at the center of one of the biggest shifts we’ve seen in years: the rise of AI-driven buyer behavior, agentic workflows, and AEO. We get into all of it, from how CMOs should ...
Barry Epstein of Ovation: The GTM Power of AI Video (Sibling Edition!)
AI've Got Questions
21 minutes
3 months ago
Barry Epstein of Ovation: The GTM Power of AI Video (Sibling Edition!)
In this episode, I’m joined by someone who knows me better than most—my big brother, Barry Epstein. Barry is the founder of Ovation Solutions, a company that's been transforming how B2B brands use video to sell for over two decades. We talk about the evolution of corporate video, how AI is now supercharging video libraries into virtual sales engineers, and what it takes to deliver real go-to-market value in the age of content overload. Barry shares insights on how leading companies like Sales...
AI've Got Questions
In this episode of AI’ve Got Questions, I sit down with Sydney Sloan, CMO of G2 and one of the most thoughtful and dynamic marketing leaders I know. Sydney has spent her career shaping categories, scaling powerhouse SaaS companies, and building marketing teams that know how to spot the signal through the noise. Now she’s at the center of one of the biggest shifts we’ve seen in years: the rise of AI-driven buyer behavior, agentic workflows, and AEO. We get into all of it, from how CMOs should ...