SHOW NOTES:
New Year celebrations date back 4,000 years to ancient Babylon, where the festival of Akitu marked the new year around the spring equinox with religious rituals, debt-paying promises (early resolutions), and kingly renewals. Early civilizations linked it to agricultural cycles, like Egyptians with the Nile's flood. The Roman calendar, shifted to January 1st by Julius Caesar, became the basis for our Gregorian calendar, solidifying the date, though many cultures still celebrate at different times (Chinese New Year, Rosh Hashanah). The Babylonians made promises to their gods during a 12-day Akitu festival (their new year in March) to repay debts and return borrowed items for good fortune, a practice later adopted and adapted by the Romans and evolving into today's personal goal-setting tradition for self-improvement and a fresh start.
New Year's Eve celebrations became huge in Times Square starting in
1904, when The New York Times hosted a massive fireworks party for its new building, drawing 200,000 people; the iconic ball drop tradition began three years later in 1907, replacing fireworks and cementing the event as a beloved annual spectacle, as reported by The New York Times Company and Times Square.
Make a single resolution, not scores which will not be realized and lead to disappointment and self-doubt. Start it now, today, not some future date. Don’t regret the past or dread the future. Live for today, every day. You can’t change the past and the future will here before you know it.
And remember most, perhaps, that all of us deal with trauma and pain of varying types. Pain is inevitable in life, but suffering is voluntary.
So mourn your loss, endure the pain, but stop suffering and enjoy the wonderful life of existence. It beats the hell out of the alternative.
Happy New Year! (blow a horn)
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SHOW NOTES:
New Year celebrations date back 4,000 years to ancient Babylon, where the festival of Akitu marked the new year around the spring equinox with religious rituals, debt-paying promises (early resolutions), and kingly renewals. Early civilizations linked it to agricultural cycles, like Egyptians with the Nile's flood. The Roman calendar, shifted to January 1st by Julius Caesar, became the basis for our Gregorian calendar, solidifying the date, though many cultures still celebrate at different times (Chinese New Year, Rosh Hashanah). The Babylonians made promises to their gods during a 12-day Akitu festival (their new year in March) to repay debts and return borrowed items for good fortune, a practice later adopted and adapted by the Romans and evolving into today's personal goal-setting tradition for self-improvement and a fresh start.
New Year's Eve celebrations became huge in Times Square starting in
1904, when The New York Times hosted a massive fireworks party for its new building, drawing 200,000 people; the iconic ball drop tradition began three years later in 1907, replacing fireworks and cementing the event as a beloved annual spectacle, as reported by The New York Times Company and Times Square.
Make a single resolution, not scores which will not be realized and lead to disappointment and self-doubt. Start it now, today, not some future date. Don’t regret the past or dread the future. Live for today, every day. You can’t change the past and the future will here before you know it.
And remember most, perhaps, that all of us deal with trauma and pain of varying types. Pain is inevitable in life, but suffering is voluntary.
So mourn your loss, endure the pain, but stop suffering and enjoy the wonderful life of existence. It beats the hell out of the alternative.
Happy New Year! (blow a horn)
SHOW NOTES:
•We think the higher the value, the more we can charge.
•However, at a given point, people believe they get what they pay for and those lines cross.
•The point at which they cross means your brand is strong.
•No one needs a Bentley for transportation, a Brioni for attire, a Bulgari to tell the time. But they assign great emotional value in their association and display.
•The wrench story.
•Many people made money during the pandemic and rough economic times by raising fees. It's easier, of course, to lower them, and to go out of business!
•Mercedes made a mistake going "downscale," then failed to go "upscale" with the Maybach.
•At the outset, raise value to raise fees. When your brand is powerful, change the order.
Alan Weiss's The Uncomfortable Truth®
SHOW NOTES:
New Year celebrations date back 4,000 years to ancient Babylon, where the festival of Akitu marked the new year around the spring equinox with religious rituals, debt-paying promises (early resolutions), and kingly renewals. Early civilizations linked it to agricultural cycles, like Egyptians with the Nile's flood. The Roman calendar, shifted to January 1st by Julius Caesar, became the basis for our Gregorian calendar, solidifying the date, though many cultures still celebrate at different times (Chinese New Year, Rosh Hashanah). The Babylonians made promises to their gods during a 12-day Akitu festival (their new year in March) to repay debts and return borrowed items for good fortune, a practice later adopted and adapted by the Romans and evolving into today's personal goal-setting tradition for self-improvement and a fresh start.
New Year's Eve celebrations became huge in Times Square starting in
1904, when The New York Times hosted a massive fireworks party for its new building, drawing 200,000 people; the iconic ball drop tradition began three years later in 1907, replacing fireworks and cementing the event as a beloved annual spectacle, as reported by The New York Times Company and Times Square.
Make a single resolution, not scores which will not be realized and lead to disappointment and self-doubt. Start it now, today, not some future date. Don’t regret the past or dread the future. Live for today, every day. You can’t change the past and the future will here before you know it.
And remember most, perhaps, that all of us deal with trauma and pain of varying types. Pain is inevitable in life, but suffering is voluntary.
So mourn your loss, endure the pain, but stop suffering and enjoy the wonderful life of existence. It beats the hell out of the alternative.
Happy New Year! (blow a horn)