Aleena is obsessed with dissecting every aspect of life, one step at a time. Catch her sit down each week with some fascinating minds from the world of advertising, marketing, brands, content, and beyond!
In the pool of content you see today, it has become extremely difficult to find the content worth spending your time on.
Which is why, at her company Social Media Dissect, Aleena and her team research and review the advertising and marketing industry to put the best content in front of their community of 3,00,000 followers with a monthly reach of 30 million users.
The goal through this podcast is to curate the best thoughts, experiences and lessons by people across the media, entertainment, business, advertising space, and more
So do subscribe to this feed because we spent hours researching the content that you should be watching and dissecting content that you should be consuming so you don’t have to!
Aleena is obsessed with dissecting every aspect of life, one step at a time. Catch her sit down each week with some fascinating minds from the world of advertising, marketing, brands, content, and beyond!
In the pool of content you see today, it has become extremely difficult to find the content worth spending your time on.
Which is why, at her company Social Media Dissect, Aleena and her team research and review the advertising and marketing industry to put the best content in front of their community of 3,00,000 followers with a monthly reach of 30 million users.
The goal through this podcast is to curate the best thoughts, experiences and lessons by people across the media, entertainment, business, advertising space, and more
So do subscribe to this feed because we spent hours researching the content that you should be watching and dissecting content that you should be consuming so you don’t have to!

Dissect Channels -
Instagram: https://www.instagram.com/aleenadissects/
LinkedIn: https://www.linkedin.com/in/aleena-gandhi/
Instagram: https://www.instagram.com/socialmediadissect/
Website: https://www.socialmediadissect.com
Guest: https://www.instagram.com/monicashah1207/
In this episode, we sat down with Monica Shah, Co-Founder of Jade Luxury, to uncover what goes into building one of India’s most loved couture brands.
She talks about why her lehengas cost lakhs, how fashion buyers differ across cities, and the trends shaping Indian luxury fashion in 2026.
Monica also opens up about the business behind couture, balancing family with ambition, and whether luxury today is driven by art or marketing.
What we discussed:
0:00 - Intro
2:24 - How Jade Luxury Was Started
3:10 - Becoming a Fashion Designer
5:13 - Brand, Business, and Marketing
9:00 - Who Are Grassroot Artisans
15:02 - The Real Luxury
18:20 - Luxury vs. Marketing
22:05 - Staying Relevant as a Brand
23:42 - How Fashion Shows Work
28:59 - Understanding Your Consumers
32:16 - Taking Inspiration as a Fashion Designer
34:39 - Advice for Young Fashion Designers
37:51 - Upcoming Fashion Trends in 2025
40:23 - Being a Woman in the Industry
43:19 - Balancing Family and Work
46:12 - Inspiration in Fashion
51:58 - Building a Community
57:49 - Future Plans for Jade Luxury
58:46 - Outro
Also available on Apple Podcasts | Google Podcasts | Gaana | JioSaavn
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About Aleena Dissects:
In the pool of content you see today, it has become extremely difficult to find the content worth spending your time on.
Which is why, Social Media Dissect, research and review the advertising and marketing industry to put the best content in front of our community of 3,00,000 followers with a monthly reach of 30 million users.
Aleena Dissects by Aleena curates the best thoughts, experiences and lessons by people across the media, entertainment, business, advertising space and more.
So Subscribe to this channel because we spent hours researching the content that you should be watching and dissecting content that you should be consuming so you don’t have to!