Hello and welcome everyone. I am Vuk Dukic and this is Anablock podcast. This show is exploration of enterprise software, technology, ideas, business, science and strategy. This podcast is for anyone that likes to learn new things about business and technology.
This podcast is brought to you by Anablock. Anablock is a system integrator and Salesforce partner. Anablock’s technical team helps organizations to implement, customize, and optimize their Salesforce applications.
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Hello and welcome everyone. I am Vuk Dukic and this is Anablock podcast. This show is exploration of enterprise software, technology, ideas, business, science and strategy. This podcast is for anyone that likes to learn new things about business and technology.
This podcast is brought to you by Anablock. Anablock is a system integrator and Salesforce partner. Anablock’s technical team helps organizations to implement, customize, and optimize their Salesforce applications.
The newest guest on our podcast is Mike Davis, founder of GTM Guides. If you’re wondering what GTM means, it’s short for Go-To-Market. Their job is to help ISVs successfully navigate the Salesforce ecosystem.Mike has worked within this ecosystem for over a decade and gained impeccable knowledge of how it functions.As a natural leader, he strives for excellence, doing his best and achieving results. That’s why he has spent most of his career as a sales and alliances leader.Join our podcast to get inspired and learn more about the Salesforce ecosystem and how to crack it!
For those in a rush...00:51 Introduction of Mike and his business 3:03 Beginnings of Mike’s carrier 5:27 TaskRay10:47 Day-to-day role of a sales leader13:39 Interacting with the Salesforce side16:50 What makes his team different? 18:42 Best way to test TaskRay20:00 GTM Guides 21:20 Four pillars of ISVs going to the market on the Salesforce ecosystem26:50 Interesting analytics28:40 AppExchange Marketing Program 31:20 Two models of GTM Guides33:45 Cooperation of companies with GTM Guides36:08 The words of wisdom38:20 Number of published apps on AppExchange40:00 The Business Builders program40:40 Salesforce Accelerate41:36 Salesforce Ventures43:48 Reaching out to MikeWe got you intrigued? Share your feedback with us in the comment section!You don’t want to miss the next episode? Subscribe to our newsletter and be one of the first to hear what’s new.
Anablock Podcast
Hello and welcome everyone. I am Vuk Dukic and this is Anablock podcast. This show is exploration of enterprise software, technology, ideas, business, science and strategy. This podcast is for anyone that likes to learn new things about business and technology.
This podcast is brought to you by Anablock. Anablock is a system integrator and Salesforce partner. Anablock’s technical team helps organizations to implement, customize, and optimize their Salesforce applications.
