In this episode, we're diving into the world of social media influencers in the trucking industry!From YouTube vloggers and TikTok creators to Instagram storytellers, there's a growing wave of truck drivers using social media to share their journeys, educate the public, and shine a positive light on life behind the wheel. These influencers are helping to reshape the public’s perception of trucking—bringing more appreciation, awareness, and even inspiring the next generation of drivers.We talk about the impact these creators are having, highlight a few of the most popular names in the space, and discuss how content creation is changing the game for the industry.