App monetization trends with Stafaniya Radzivonik and Ahmed Chakroun from Smaato.

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Apptica Talks

Apptica

20 episodes

9 months ago

Apptica (Ad Intelligence&App Analytics Tool) together with renowned experts brings up hot topics of mobile app market. In each episode we explore relevant insights, trends and current state of the mobile world.

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Hosted on Acast. See acast.com/privacy for more information.

App monetization trends with Stafaniya Radzivonik and Ahmed Chakroun from Smaato.

Apptica Talks

31 minutes 54 seconds

2 years ago

App monetization trends with Stafaniya Radzivonik and Ahmed Chakroun from Smaato.

In this episode Apptica Talks about app monetization trends with Stafaniya Radzivonik, Business Development Team Lead, EMEA and Ahmed Chakroun, Sr Mobile Product Manager at Smaato.

During our conversation we have touched upon the best performing ad format, current state of rewarded ad, different approaches for iOS and Android, insights into bidding (waterfall vs header bidding vs hybrid mode), trends for 2023.

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You can learn more about Smaato on the website and get more insights in its blog.

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*Intro credit: https://pixabay.com/

Hosted on Acast. See acast.com/privacy for more information.