On this episode of Architectette, we sit down with Stephanie Lindsey and Jessica Nelson, the dynamic duo behind the Austin-based interior design firm Etch Design Group.
Etch's businesses include residential interior design, styling, interiors-focused AI education, and property management.
After a decade of collaboration and firm leadership, Stephanie and Jessica have built a thriving business where they believe, "Beautifully designed space is an invitation to fully be ourselves and great design brings us an experience of the extraordinary."
We talk about:
- Steph and Jess’ meet-cute! We talk about how they met, the events that led them to start their own firm, and how they balance parenthood, multiple businesses, and work as long-distance business partners
- Company growth and how they have created a leadership structure that fosters autonomy and accountability
- Etch’s preferred AI tools like ChatGPT, Midjourney, custom GPTs and how they are specifically using AI to assist with rendering, HR, and budgeting
- Transforming a passion project into another arm of their business with a podcast and educational services focused on AI for Interiors
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Thank you to our sponsors:
Arcol is a collaborative building design tool built for modern teams. Arcol streamlines your design process by keeping your model, data and presentations in sync enabling your team to work together seamlessly.
- Website: Arcol.io
- LinkedIn: https://www.linkedin.com/company/arcol-tech
- Twitter/ X: https://x.com/ArcolTech
Layer is the workflow platform for buildings, empowering teams to capture field data & photos, connect it to their drawings & models, and create beautiful deliverables & reports.
Use Layer to build your own workflow to generate Room Data Sheets from Revit, manage your CA processes such as RFIs or Punch lists, conduct field surveys and much more. The best thing is, it’s all connected directly to Revit so you’ll never have to copy and paste data between windows again.
- Website: https://layer.team/architectette
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Links:
Connect with Etch Design Group: https://etchinteriordesign.com/
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Music by AlexGrohl from Pixabay.