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From astronomy to cancer research and beyond, explore the latest scientific and technological innovations taking place in Arizona.
The rapid influence of artificial intelligence is making choice-making behavior more important than ever. University of Arizona marketing professor Martin Reimann discusses how potential consumers who can detect AI in advertising are less likely to choose those products over others. Martin Reimann spoke with Leslie Tolbert, Ph. D. Regent's professor emerita in Neuroscience at the University of Arizona.
Arizona Science
From astronomy to cancer research and beyond, explore the latest scientific and technological innovations taking place in Arizona.