Think about the last time you bought something important. Chances are, you didn't just walk into a store blind. You probably did some online research first. In fact, 83% of consumers now conduct research online before ever setting foot in a physical retail location. This means your website isn't just a digital brochure—it is, more often than not, the first impression a customer has of your entire business. Imagine the busiest day your store has ever had. Now, imagine multiplying the traffic ...
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Think about the last time you bought something important. Chances are, you didn't just walk into a store blind. You probably did some online research first. In fact, 83% of consumers now conduct research online before ever setting foot in a physical retail location. This means your website isn't just a digital brochure—it is, more often than not, the first impression a customer has of your entire business. Imagine the busiest day your store has ever had. Now, imagine multiplying the traffic ...
Your website is key to marketing your business so here are some tips for ecommerce success
Around the Workstand
16 minutes
9 months ago
Your website is key to marketing your business so here are some tips for ecommerce success
We continue our series on marketing your business for sales growth in-store and online in 2025 with tips on website and marketing setups that make shopping your online store easier and reduce purchase friction, For more details, check out our latest blog post - https://blog.workstand.com/make-shopping-easy Design - minimal clutter, accessibility Make it easy for shoppers to find what they are looking forSearch functionNavigation - minimal clicks, don’t bury the shop button, organizationD...
Around the Workstand
Think about the last time you bought something important. Chances are, you didn't just walk into a store blind. You probably did some online research first. In fact, 83% of consumers now conduct research online before ever setting foot in a physical retail location. This means your website isn't just a digital brochure—it is, more often than not, the first impression a customer has of your entire business. Imagine the busiest day your store has ever had. Now, imagine multiplying the traffic ...
