Hyaluronic acid (HA) is a humectant - a molecule that attracts water, and holds about 1000 times its weight in water. Youthful skin has these properties - turgor, resilience and pliability, due to its high content of water. Daily external injury, in addition to the normal process of ageing, causes loss of moisture and a key molecule naturally involved in countering the loss is HA, with its unique capacity in retaining water.

In today’s episode we discover:

Is it possible to replace moisturisers with hyaluronic acid serums?

If the body naturally produces hyaluronic acid, then why should we still use serums?

The secret to flawless—is it genetics or?

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