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asiCast
Advertising Seminars International Limited (asi)
197 episodes
2 weeks ago
Advertising Seminars International Ltd (asi) delivers international conferences specialising in advertising, marketing, broadcast and online
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Business
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All content for asiCast is the property of Advertising Seminars International Limited (asi) and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Advertising Seminars International Ltd (asi) delivers international conferences specialising in advertising, marketing, broadcast and online
Show more...
Business
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asiCast 179: Evaluating radio ad effectiveness
asiCast
26 minutes 36 seconds
1 year ago
asiCast 179: Evaluating radio ad effectiveness
What are the main challenges facing radio in attracting and retaining audiences and securing the ad revenue it deserves given its enduring appeal? In this asiCast our Research Director Richard Marks interviews Jason Brownlee, CEO of Colourtext, about the involvement he has had over many years in the development of… Read more
asiCast
Advertising Seminars International Ltd (asi) delivers international conferences specialising in advertising, marketing, broadcast and online