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Advertising Seminars International Ltd (asi) delivers international conferences specialising in advertising, marketing, broadcast and online
asiCast 181: The Attention Economy – A Category Blueprint
asiCast
16 minutes 12 seconds
1 year ago
asiCast 181: The Attention Economy – A Category Blueprint
How has the focus on consumers’ attention moved on over the ten years or so since Karen Nelson-Field, Founder and CEO of Amplified Intelligence, first argued that the industry needed to take it seriously? In this asiCast Brian Jacobs, Founder and CEO of BJ&A, talks to Karen about her new… Read more
asiCast
Advertising Seminars International Ltd (asi) delivers international conferences specialising in advertising, marketing, broadcast and online
