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Advertising Seminars International Ltd (asi) delivers international conferences specialising in advertising, marketing, broadcast and online
asiCast 185: Sports, ‘75% Peak TV’ and the way ahead for streaming
asiCast
30 minutes
8 months ago
asiCast 185: Sports, ‘75% Peak TV’ and the way ahead for streaming
A decline of 25% in the content investment of streamers post-pandemic would seem to have settled as a new steady state which Guy Bisson, Executive Director and Co-Founder of Ampere Analysis, has referred to as ‘75% Peak TV’. Having returned to the UK after three years in LA, Guy talks… Read more
asiCast
Advertising Seminars International Ltd (asi) delivers international conferences specialising in advertising, marketing, broadcast and online
