Australian Lambs new ad campaign is a nostalgic nod to national pride, featuring iconic Aussie symbols and a cheeky jab at the UNs happiness report. The ad, starring Sam Kekovich and backed by a survey showing three out of four Aussies happy most days, ties national pride to enjoying lamb. As a digital extension, its set to fire up sales and remind us why lamb on the barbie is the perfect embodiment of the Aussie spirit.
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