Author’s Edge: Smart visibility, marketing, and publishing strategies for experts ready to lead
Allison Lane
98 episodes
1 day ago
Are you unintentionally hurting your author visibility every time you join a podcast interview? Most authors think podcasting is audio only, but today’s publishing and book promotion landscape runs on video clips, YouTube episodes, and marketing snippets pulled directly from your interview. If you don’t prepare, you lose opportunities before you even say a word. In this quick episode, you’ll learn simple, inexpensive upgrades that instantly improve how you look, sound, and show up as the expe...
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Are you unintentionally hurting your author visibility every time you join a podcast interview? Most authors think podcasting is audio only, but today’s publishing and book promotion landscape runs on video clips, YouTube episodes, and marketing snippets pulled directly from your interview. If you don’t prepare, you lose opportunities before you even say a word. In this quick episode, you’ll learn simple, inexpensive upgrades that instantly improve how you look, sound, and show up as the expe...
Visibility, Turning Life Into Story, and the New Rules of Book Marketing with bestselling author Arielle Ford
Author’s Edge: Smart visibility, marketing, and publishing strategies for experts ready to lead
25 minutes
1 month ago
Visibility, Turning Life Into Story, and the New Rules of Book Marketing with bestselling author Arielle Ford
What happens when a bestselling nonfiction author and world-renowned publicist decides to write her first novel? Allison Lane welcomes her client and friend, Arielle Ford, a celebrated author of The Soulmate Secret and Turn Your Mate Into Your Soulmate, and now a novelist with her debut, The Love Thief. Arielle shares how a real-life experience inspired her first novel, what she learned about the steep differences between writing nonfiction and fiction, and why book marketing today requires a...
Author’s Edge: Smart visibility, marketing, and publishing strategies for experts ready to lead
Are you unintentionally hurting your author visibility every time you join a podcast interview? Most authors think podcasting is audio only, but today’s publishing and book promotion landscape runs on video clips, YouTube episodes, and marketing snippets pulled directly from your interview. If you don’t prepare, you lose opportunities before you even say a word. In this quick episode, you’ll learn simple, inexpensive upgrades that instantly improve how you look, sound, and show up as the expe...
