The untold stories from an automotive world.
Follow AutoLooks as they take you on a journey through the automotive industry and the untold stories about it.
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The untold stories from an automotive world.
Follow AutoLooks as they take you on a journey through the automotive industry and the untold stories about it.
Can a heritage brand redefine itself without losing its soul? Join us as we explore the complex world of automotive branding and identity in our latest episode. Discover the historical pitfalls that led to the downfall of renowned brands like BMC, Triumph and American Motors, with their identity crises and missed opportunities for consolidation and reinvention. Tune in for a comprehensive overview of automotive branding and the lessons learned from both successful and faltering companies.
Everett J.
#autolooks
AutoLooks Podcast
The untold stories from an automotive world.
Follow AutoLooks as they take you on a journey through the automotive industry and the untold stories about it.
