How AI Is Reshaping the Consumer Goods Industry

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AWS Executive Insights

Amazon Web Services

258 episodes

1 week ago

The Executive Insights podcast, brought to you by AWS (Amazon Web Services), features peer-to-peer conversations between business executives on innovating for growth, building resiliency, and shaping the future of their organizations.

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Learn more at AWS Executive Insights and follow us on LinkedIn. For video versions of these and other conversations, subscribe to our YouTube playlist.

Business

Technology

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How AI Is Reshaping the Consumer Goods Industry

AWS Executive Insights

18 minutes 30 seconds

1 week ago

How AI Is Reshaping the Consumer Goods Industry

Explore how AI is transforming consumer goods execution with Arvind Mathur, AWS Executive in Residence, and Anupam Sinha, CEO and Co-founder of Vxceed. Anupam reveals how Consumer Packed Goods (CPG) companies are leveraging predictive AI, generative AI, and agentic AI to close the execution reality gap that has plagued traditional trade for decades—turning delayed insights into real-time market responsiveness. From preventing stock-outs to achieving autonomous trade promotion optimization, discover how forward-thinking leaders are protecting market share against digital-first insurgent brands penetrating traditional retail channels. Learn why your field execution strategy—powered by AI that delivers actionable intelligence—has become your most critical competitive advantage in markets where traditional trade still drives 95% of volume.