We explore the intersection of spa culture, social media, and spa etiquette. Our guest, Olivier della Valle, Social Media Manager for Cadillac Europe and founder of the social media agency The Plot, joins us to unpack how phones and digital habits are reshaping the spa experience.
We dive into questions like:
-Should phones be allowed in wellness spaces?
-How can we stay present in a hyper-connected world?
-What does inclusive spa etiquette look like? How can bathing etiquette encourage more welcoming spaces for gender queer folks?
We reflect on how traditional spa norms might evolve to better support mindfulness, presence, and inclusivity in modern wellness spaces.
Whether you're a wellness lover, spa practitioner, or curious about how digital culture intersects with self-care, this episode is for you.
Spas mentioned in the episode:
Forty-Seven Thermal Spa in Baden, Switzerland (a Badii favorite)
QC Terme in Milan
QC Terme in San Pellegrino
Media that Oli is following:
Connect with Oli and The Plot:
Instagram: @hey.plot
Threads: @hey.plot
Email: hey.plot@gmail.com
Edited by Lila Woodbridge
Badii offers passionate and curious bathers and spa-goers access to news, education, and recommendations about global bathing culture. We share all this across many platforms, including:
Website: www.badii.life