Everyone’s talking about “AI for marketing,” but few can show how it really drives revenue. In this session, Danit Ben Simon (Head of Demand Gen at Vendict) joins Billy to break down how she uses AI to actually build pipeline. From creating full-funnel campaigns with HeyGen avatars and Clay automations, to using real buying signals instead of overpriced intent data, Danit shows what AI can look like when you use it for more than (bad) content creation. You’ll hear: How AI helps small teams...
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Everyone’s talking about “AI for marketing,” but few can show how it really drives revenue. In this session, Danit Ben Simon (Head of Demand Gen at Vendict) joins Billy to break down how she uses AI to actually build pipeline. From creating full-funnel campaigns with HeyGen avatars and Clay automations, to using real buying signals instead of overpriced intent data, Danit shows what AI can look like when you use it for more than (bad) content creation. You’ll hear: How AI helps small teams...
WTF Is a Data Scientist? And Why Marketers Should Care? Rotem Pinchover Answers Billy Cina's Questions
Banter with Billy
19 minutes
4 months ago
WTF Is a Data Scientist? And Why Marketers Should Care? Rotem Pinchover Answers Billy Cina's Questions
What do data scientists actually do... and how is AI already reshaping their role? In this episode of Banter with Billy, we sit down with Rotem Pinchover, Senior Data Scientist at Intuit, to pull back the curtain on what data scientists really do, why it’s different from analysts, and how their work is transforming marketing, product, and personalization at scale. What you'll learn: The real difference between a data scientist and a data analyst (finally, some clarity). How Intuit is using ...
Banter with Billy
Everyone’s talking about “AI for marketing,” but few can show how it really drives revenue. In this session, Danit Ben Simon (Head of Demand Gen at Vendict) joins Billy to break down how she uses AI to actually build pipeline. From creating full-funnel campaigns with HeyGen avatars and Clay automations, to using real buying signals instead of overpriced intent data, Danit shows what AI can look like when you use it for more than (bad) content creation. You’ll hear: How AI helps small teams...
