Welcome to Episode 53 of the Amazon Influencer Podcast! In this podcast, we react to a great post from one of our FB group members, Jeff, about some recommended best practices/learnings from his AIP experience. Thanks, Jeff!
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Podcast summary:
In this episode of the Amazon Influencer Podcast, we dive into our latest numbers and discuss the challenges and strategies of being Amazon Influencers, particularly when it comes to dealing with suppliers and maintaining commission levels. We reflect on how our numbers have been declining despite putting in significant effort, especially in creating video reviews. Andrew mentions his focus on product reviews, while Jim Ed shares his frustration with lower commissions despite increasing his video output.
We emphasize the importance of being strategic with time management and where to focus efforts to maximize returns. We discuss the pros and cons of reviewing free products, especially those with less competition on Amazon, and highlight the need to be cautious when engaging with new suppliers. We advise saying yes to some initial products from new suppliers to build a relationship, but warn against being too picky, which could lead to losing out on future opportunities.
The episode also touches on the value of the Creator Connections program, where influencers can choose higher-quality products to review. However, we caution against spending too much time on this, suggesting it may not be the most efficient use of time for everyone. We conclude by discussing the importance of producing quality videos, being mindful of tax implications when purchasing products for review, and the potential risks of relying too heavily on buying products at retail prices for review purposes.
Finally, we tease the introduction of a new tool we are testing, which we believe could be valuable for influencers. We plan to provide more details and a thorough review in the next episode.
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