Today, I will let you know what I highlighted and why in part four of this Atomic Habits series.If you’re not familiar with Atomic Habits, here’s a crash course:James Clear wrote this book and introduces “The Four Laws of Behavior Change”.The four laws are:Make it ObviousMake it AttractiveMake it EasyMake it SatisfyingThose four things to remember in each law are: CueCravingResponse RewardThese things can help build good habits and break bad habits habits.Then, Clear describes “Habi...
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Today, I will let you know what I highlighted and why in part four of this Atomic Habits series.If you’re not familiar with Atomic Habits, here’s a crash course:James Clear wrote this book and introduces “The Four Laws of Behavior Change”.The four laws are:Make it ObviousMake it AttractiveMake it EasyMake it SatisfyingThose four things to remember in each law are: CueCravingResponse RewardThese things can help build good habits and break bad habits habits.Then, Clear describes “Habi...
Duct Tape Marketing Podcast TAKEOVER: Traditional PR is Still a Fabulous Way to Stand Out
Become a Media Maven
18 minutes
2 years ago
Duct Tape Marketing Podcast TAKEOVER: Traditional PR is Still a Fabulous Way to Stand Out
This is an episode with show notes from the Duct Tape Marketing Podcast.Back in the day, you know ten years ago, I built some form of media relations into every marketing plan. As digital channels have taken more and more attention, it’s easy to push traditional media coverage aside, but do so at your own risk.Getting a nice mention in a magazine or newspaper read by your ideal client is an awesome awareness and trust builder, but today it also comes with a high authority website link making ...
Become a Media Maven
Today, I will let you know what I highlighted and why in part four of this Atomic Habits series.If you’re not familiar with Atomic Habits, here’s a crash course:James Clear wrote this book and introduces “The Four Laws of Behavior Change”.The four laws are:Make it ObviousMake it AttractiveMake it EasyMake it SatisfyingThose four things to remember in each law are: CueCravingResponse RewardThese things can help build good habits and break bad habits habits.Then, Clear describes “Habi...