3. The Journey Mapping Framework

https://is1-ssl.mzstatic.com/image/thumb/Podcasts221/v4/6f/99/46/6f9946f8-2b5d-15a8-53e3-294bcecec3de/mza_15182462819179584718.jpg/600x600bb.jpg

Behave And Design

Daniel Irala

8 episodes

5 days ago

Where behavioral science meets enterprise complexity. Behave & Design decodes why organizations struggle with consistency, governance, and transformation - despite having smart people and good intentions. Host Daniel Irala, Senior UX Researcher and Service Designer at Nestlé, reveals the hidden system forces that drive real behavior in complex organizations. Through frameworks like journey management, service blueprinting, and systems thinking, each episode transforms organizational friction into design opportunities. For practitioners, consultants, and leaders who know that 'just follow the p

Design

Arts

RSS

All content for Behave And Design is the property of Daniel Irala and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

Design

Arts

https://d3t3ozftmdmh3i.cloudfront.net/staging/podcast_uploaded_episode/42705048/42705048-1756486225561-1eccd757d6a61.jpg

3. The Journey Mapping Framework - The Missing Layer

Behave And Design

15 minutes 33 seconds

3 months ago

3. The Journey Mapping Framework - The Missing Layer

Why do we struggle with routines even when we know what to do? In this episode, Daniel shares a personal discovery that transformed his approach to journey mapping. While mapping his chaotic morning routine, he uncovered a third, invisible layer that most journey maps miss: cognitive load.

Learn how 50+ micro-decisions before 7 AM were sabotaging his mornings, why companies miss this crucial layer in employee experiences, and how to map what's actually happening in your brain. This isn't about perfect morning routines - it's about understanding the hidden architecture of your daily experiences.