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Behind the Design
Olivia Austin
150 episodes
1 week ago
Behind the Design is a podcast for ambitious designers and creatives ready to move beyond inconsistent income, overworking, and playing small and into a more refined, scalable, and sustainable business and life. Hosted by Olivia Austin, brand strategist and business mentor, the show goes behind the scenes of what it actually takes to build a high-performing creative business through smarter offers, confident pricing, streamlined systems, and the mindset required to scale without burnout. This is the gateway into The Studio Co., where clarity, leverage, and long-term growth begin.
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Entrepreneurship
Business
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All content for Behind the Design is the property of Olivia Austin and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Behind the Design is a podcast for ambitious designers and creatives ready to move beyond inconsistent income, overworking, and playing small and into a more refined, scalable, and sustainable business and life. Hosted by Olivia Austin, brand strategist and business mentor, the show goes behind the scenes of what it actually takes to build a high-performing creative business through smarter offers, confident pricing, streamlined systems, and the mindset required to scale without burnout. This is the gateway into The Studio Co., where clarity, leverage, and long-term growth begin.
Show more...
Entrepreneurship
Business
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141. Why $10K Months Aren’t the Goal and What to Aim For Instead
Behind the Design
34 minutes 4 seconds
7 months ago
141. Why $10K Months Aren’t the Goal and What to Aim For Instead

In this episode, I’m pulling back the curtain on why revenue-only goals can lead to burnout, and what you should actually be focusing on if you want to scale sustainably. We’re talking about the difference between vanity metrics and true freedom, the systems and delivery models that create real scalability, and how to build a business that supports your lifestyle—not one that takes over your life.

Whether you're nearing that $10K mark or already there and wondering, “Is this really it?”—this episode is your permission slip to rethink what success really looks like.


  • https://designedto-scale.com/
  • https://www.instagram.com/designedto_scale/
Behind the Design
Behind the Design is a podcast for ambitious designers and creatives ready to move beyond inconsistent income, overworking, and playing small and into a more refined, scalable, and sustainable business and life. Hosted by Olivia Austin, brand strategist and business mentor, the show goes behind the scenes of what it actually takes to build a high-performing creative business through smarter offers, confident pricing, streamlined systems, and the mindset required to scale without burnout. This is the gateway into The Studio Co., where clarity, leverage, and long-term growth begin.