Take part in a journey to build a bourbon brand. Brian Beyke sits down with the founders of the top whiskey podcast, Kenny and Ryan of Bourbon Pursuit, to figure out what it takes to bring their whiskey label to life. Experience the highs, lows, and everything in between from investments, filling barrels, and shipping bottles. Special episodes will feature in-depth tasting notes for single barrel releases. It's your chance to have the first ever inside look into the bourbon business and learn about the whiskey industry with Pursuit Spirits.
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Take part in a journey to build a bourbon brand. Brian Beyke sits down with the founders of the top whiskey podcast, Kenny and Ryan of Bourbon Pursuit, to figure out what it takes to bring their whiskey label to life. Experience the highs, lows, and everything in between from investments, filling barrels, and shipping bottles. Special episodes will feature in-depth tasting notes for single barrel releases. It's your chance to have the first ever inside look into the bourbon business and learn about the whiskey industry with Pursuit Spirits.
While Kenny was out we sit down with Ryan and dive into current blending projects and inventory decisions that have to be made to keep up with current demand. We also reflect on the whiskey industry as a whole in 2024, what some of our favorite pours have been, and the landscape of what other producers are doing help form how he blends or thinks about whiskeys heading into 2025.
We hit on:
How has the PUPS program changed over the course of the year?
How have you kept up with held inventory for 2025 and beyond when there is so much demand as we close out 2024?
What trends in your Double Oaked finishes have been the most popular, and why do you think that is?
With the growing demand for some of the SKUs, have you had to go back to your distilling partners to increase your barrels on hand from your original forecasts?
Are you still anchored to your original scale points based on what you’ve seen in the industry?
What have some of your favorite releases been in 2024, and how do they shape your perspective on blending for Pursuit going into 2025?
and much more.
Be sure to visit pursuitspirits.com and click on Visit Us to book a tasting or barrel selection experience. For questions or topic requests on upcoming episodes, email us at podcast@pursuitspirits.com.
Behind the Pursuit: From Bourbon to Brand
Take part in a journey to build a bourbon brand. Brian Beyke sits down with the founders of the top whiskey podcast, Kenny and Ryan of Bourbon Pursuit, to figure out what it takes to bring their whiskey label to life. Experience the highs, lows, and everything in between from investments, filling barrels, and shipping bottles. Special episodes will feature in-depth tasting notes for single barrel releases. It's your chance to have the first ever inside look into the bourbon business and learn about the whiskey industry with Pursuit Spirits.