#1 Marketing & Advertising Podcast in MENA – Your go-to source for cutting-edge insights on marketing, digital advertising, and the future of AI in the marketing landscape.
Join us as we explore innovative marketing strategies, advertising tactics, and the latest technologies shaping the industry. From the use of AI in marketing to practical approaches for branding and digital advertising, each episode brings you valuable knowledge from industry-leading experts and successful entrepreneurs. Whether you're a seasoned marketer or just starting out, our podcast covers everything you need to know to stay ahead of the competition.
Discover actionable insights, deep dives into marketing case studies, and expert tips on utilizing technology, AI, and data to supercharge your campaigns. We bring you the best strategies from the MENA region and beyond, keeping you updated with trends and strategies that matter.
Give us a follow and turn on notifications to stay informed and stay ahead.
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#1 Marketing & Advertising Podcast in MENA – Your go-to source for cutting-edge insights on marketing, digital advertising, and the future of AI in the marketing landscape.
Join us as we explore innovative marketing strategies, advertising tactics, and the latest technologies shaping the industry. From the use of AI in marketing to practical approaches for branding and digital advertising, each episode brings you valuable knowledge from industry-leading experts and successful entrepreneurs. Whether you're a seasoned marketer or just starting out, our podcast covers everything you need to know to stay ahead of the competition.
Discover actionable insights, deep dives into marketing case studies, and expert tips on utilizing technology, AI, and data to supercharge your campaigns. We bring you the best strategies from the MENA region and beyond, keeping you updated with trends and strategies that matter.
Give us a follow and turn on notifications to stay informed and stay ahead.
Video Strategy That Converts in 2025 with Reim El Houni
Below The Fold - Marketing & Advertising Show
38 minutes 39 seconds
1 week ago
Video Strategy That Converts in 2025 with Reim El Houni
In this episode of Below the Fold, we sit down with Reim El Houni, award-winning producer, media strategist, and CEO of Ti22 Films and Dubai ON Demand to unpack the real mechanics of modern content creation.
Reim has spent over 20 years shaping the region’s media landscape. From producing for major broadcasters to building a creator-first production ecosystem in Dubai, she’s seen the full evolution of how brands and creators can work smarter, not louder.
In this conversation, she breaks down everything from on-camera confidence to production workflows, storytelling, and what brands misunderstand most about video content today.
Below The Fold - Marketing & Advertising Show
#1 Marketing & Advertising Podcast in MENA – Your go-to source for cutting-edge insights on marketing, digital advertising, and the future of AI in the marketing landscape.
Join us as we explore innovative marketing strategies, advertising tactics, and the latest technologies shaping the industry. From the use of AI in marketing to practical approaches for branding and digital advertising, each episode brings you valuable knowledge from industry-leading experts and successful entrepreneurs. Whether you're a seasoned marketer or just starting out, our podcast covers everything you need to know to stay ahead of the competition.
Discover actionable insights, deep dives into marketing case studies, and expert tips on utilizing technology, AI, and data to supercharge your campaigns. We bring you the best strategies from the MENA region and beyond, keeping you updated with trends and strategies that matter.
Give us a follow and turn on notifications to stay informed and stay ahead.
