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Better Business Building w/ Adem Manderovic
Adem Manderovic
96 episodes
1 week ago
Where B2B Playbooks End and The Circuit Begins. Playbooks got us here — but they can’t take us further. They’ve given B2B leaders scripts, tactics, and funnels, but not architecture. And that’s why companies keep burning cash before they make it back. This show is about the shift: from playbooks that patch symptoms, to circuits that fix the system itself. The Circuit is where strategy, timing, product, marketing, and customer success finally connect into one closed loop. If you’ve ever felt that your GTM playbook wasn’t enough — you’re right. The next era of business doesn’t run on playbooks
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Entrepreneurship
Business
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Where B2B Playbooks End and The Circuit Begins. Playbooks got us here — but they can’t take us further. They’ve given B2B leaders scripts, tactics, and funnels, but not architecture. And that’s why companies keep burning cash before they make it back. This show is about the shift: from playbooks that patch symptoms, to circuits that fix the system itself. The Circuit is where strategy, timing, product, marketing, and customer success finally connect into one closed loop. If you’ve ever felt that your GTM playbook wasn’t enough — you’re right. The next era of business doesn’t run on playbooks
Show more...
Entrepreneurship
Business
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EP 103 - Nemanja Zivkovic
Better Business Building w/ Adem Manderovic
35 minutes 26 seconds
1 year ago
EP 103 - Nemanja Zivkovic

We help B2B companies generate revenue from the modern-day B2B buyer through better positioning, planning, and execution. With a bit of funk.

Is the official line, but this conversation with Nemanja is so much more. 


Apologies this one has appeared to have taken us four years in the making, but I am super pumped we finally had this direct conversation.


Nemanja from Funky Marketing Joins me for episode 103, @better business building. 


This one covers everything from what it’s like in alternate markets, to what should happen, but doesn’t. 


🤝 Partners


Dealfront 


Readystack 

⁠https://www.readystack.ai/⁠


Firmable 


Humantic 

⁠https://app.humantic.ai/login/?referral_code=CROSCHOOL⁠


Ocean 

⁠https://www.ocean.io?aff=yxfiiamhmaw4⁠


Bitscale 

⁠https://bitscale.ai/?ref=adem⁠



Better Business Building w/ Adem Manderovic
Where B2B Playbooks End and The Circuit Begins. Playbooks got us here — but they can’t take us further. They’ve given B2B leaders scripts, tactics, and funnels, but not architecture. And that’s why companies keep burning cash before they make it back. This show is about the shift: from playbooks that patch symptoms, to circuits that fix the system itself. The Circuit is where strategy, timing, product, marketing, and customer success finally connect into one closed loop. If you’ve ever felt that your GTM playbook wasn’t enough — you’re right. The next era of business doesn’t run on playbooks