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Better Business Building w/ Adem Manderovic
Adem Manderovic
96 episodes
1 week ago
Where B2B Playbooks End and The Circuit Begins. Playbooks got us here — but they can’t take us further. They’ve given B2B leaders scripts, tactics, and funnels, but not architecture. And that’s why companies keep burning cash before they make it back. This show is about the shift: from playbooks that patch symptoms, to circuits that fix the system itself. The Circuit is where strategy, timing, product, marketing, and customer success finally connect into one closed loop. If you’ve ever felt that your GTM playbook wasn’t enough — you’re right. The next era of business doesn’t run on playbooks
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Entrepreneurship
Business
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Where B2B Playbooks End and The Circuit Begins. Playbooks got us here — but they can’t take us further. They’ve given B2B leaders scripts, tactics, and funnels, but not architecture. And that’s why companies keep burning cash before they make it back. This show is about the shift: from playbooks that patch symptoms, to circuits that fix the system itself. The Circuit is where strategy, timing, product, marketing, and customer success finally connect into one closed loop. If you’ve ever felt that your GTM playbook wasn’t enough — you’re right. The next era of business doesn’t run on playbooks
Show more...
Entrepreneurship
Business
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Ep 118 - Predictable Revenue Feat w Collin Stewart A New Sales Paradigm with Adem Manderovic & George Coudounaris
Better Business Building w/ Adem Manderovic
29 minutes
4 weeks ago
Ep 118 - Predictable Revenue Feat w Collin Stewart A New Sales Paradigm with Adem Manderovic & George Coudounaris

Closed Circuit Selling™ (CCS) and the category we architected Revenue Alignment Architecture™ featured on the Predictable Revenue™ Inc. Podcast with Collin Stewart 🙏 🤩 


This isn’t just another GTM episode.


It’s a signal that the industry is shifting 

from frameworks to architectures.

from silos to circuits.

from guesswork to timing intelligence.


With the team that helped revolutionize modern outbound, we just laid down the blueprint for how commercial operating systems will work from here on.




In this episode of the Predictable Revenue Podcast, host Collin Stewart speaks with George Coudounaris and Adem Manderovic, co-founders of CRO School, about innovative approaches to sales and marketing.


They discuss the challenges of scaling companies, the limitations of traditional sales playbooks, and the importance of building relationships first. The conversation delves into the concept of Closed-Circuit Selling™, market validation, and the need for alignment between sales and marketing teams.


They also explore the future of outbound sales and the significance of understanding market dynamics.


Highlights include:

• Understanding Closed Circuit Selling (03:17)

• Qualifying Opportunities Through Discovery (07:01)

• The Evolution of Cold Calling (09:55)

• The Pillars of Effective Selling (15:07)

• Aligning Sales and Marketing (19:27)

• Impact of Methodology on Client Success (27:02)

• And more…


Stay updated with our podcast and the latest insights on Outbound Sales and Go-to-Market Strategies!


⸻


Chapter Markers (Full Segment Index)

• Unpacking CRO School and New Sales Paradigms — 00:00

• The Origins and Mechanics of Closed Circuit Selling — 03:12

• From Cold Calls to Relationship-First Selling — 07:01

• Embracing a Relationship-First Sales Approach — 12:38

• Core Pillars for Revenue Alignment Architecture™ — 15:07

• Achieving Sales-Marketing Alignment Through Cataloging — 19:23

• Evolving Outbound Sales and New Metrics — 24:47

• Discover CRO School and the New Sales Paradigm — 27:19



Dealfront 



Active Campaign. 


Readystack 

⁠https://www.readystack.ai/⁠


Firmable 


Humantic 

⁠https://app.humantic.ai/login/?referral_code=CROSCHOOL⁠


Ocean 

⁠https://www.ocean.io?aff=yxfiiamhmaw4⁠


Bitscale 

⁠https://bitscale.ai/?ref=adem⁠



Learn more about Closed Circuit Selling 


ChiefRevenueSchool.com 

Better Business Building w/ Adem Manderovic
Where B2B Playbooks End and The Circuit Begins. Playbooks got us here — but they can’t take us further. They’ve given B2B leaders scripts, tactics, and funnels, but not architecture. And that’s why companies keep burning cash before they make it back. This show is about the shift: from playbooks that patch symptoms, to circuits that fix the system itself. The Circuit is where strategy, timing, product, marketing, and customer success finally connect into one closed loop. If you’ve ever felt that your GTM playbook wasn’t enough — you’re right. The next era of business doesn’t run on playbooks