Join us as we sit down with Emily Trenouth, Head of Influencer Relations at #Amazon and trailblazer in the creator economy. Discover how she fast-tracked a traditional career path, diving headfirst from finance into influencer marketing. Emily shares her insights on building global strategies, harnessing data-driven campaigns, and navigating AI’s growing role. She also reveals her approach to personal branding and why trust, authenticity, and creativity are essential. Whether you're a marketer seeking expert advice or an aspiring influencer, Emily’s experiences and lessons will inspire and inform your path to success.