Welcome to "Beyond Marketing," a podcast where we break free from the ordinary and dive headfirst into the extraordinary world of marketing. If you're as weary as I am of the same old marketing jargon and predictable strategies, then this podcast is your escape hatch into the wild, uncharted territories of creativity.
I'm your host, Jim Rodin, a marketing enthusiast with an unquenchable thirst for innovation. Join me and my guests as we embark on an exhilarating journey that goes beyond the norms, beyond the expected, and way beyond the conventional marketing playbook.
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Welcome to "Beyond Marketing," a podcast where we break free from the ordinary and dive headfirst into the extraordinary world of marketing. If you're as weary as I am of the same old marketing jargon and predictable strategies, then this podcast is your escape hatch into the wild, uncharted territories of creativity.
I'm your host, Jim Rodin, a marketing enthusiast with an unquenchable thirst for innovation. Join me and my guests as we embark on an exhilarating journey that goes beyond the norms, beyond the expected, and way beyond the conventional marketing playbook.
7. Selling an innovative product: how-to and how not to?
Beyond Marketing
14 minutes 38 seconds
1 year ago
7. Selling an innovative product: how-to and how not to?
5 marketing activities you should start with, when trying to sell a new, innovative product.
Spoiler: educating the market is not one of them.
The tool I mention: https://leadinfo.com/?fpr=rodin
Beyond Marketing
Welcome to "Beyond Marketing," a podcast where we break free from the ordinary and dive headfirst into the extraordinary world of marketing. If you're as weary as I am of the same old marketing jargon and predictable strategies, then this podcast is your escape hatch into the wild, uncharted territories of creativity.
I'm your host, Jim Rodin, a marketing enthusiast with an unquenchable thirst for innovation. Join me and my guests as we embark on an exhilarating journey that goes beyond the norms, beyond the expected, and way beyond the conventional marketing playbook.
