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Beyond the Close by Caleb Lesa
Caleb Lesa
16 episodes
6 days ago
Have you ever wondered what would happen when life coaching, manifestation and sales psychology had a baby? Well that's what Beyond the Close is about Its the home for heart centred entrepreneurs, business owners, and sales pros who want the integrated approach to improving their sales ability. If you are tired of the high pressure, bro-style sales tactics and you want something more refreshing then this podcast will be the home for you You'll get a bespoke mix of buying psychology mixed with human behaviour patterns and a little bit of manifestation to bring it all together
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Have you ever wondered what would happen when life coaching, manifestation and sales psychology had a baby? Well that's what Beyond the Close is about Its the home for heart centred entrepreneurs, business owners, and sales pros who want the integrated approach to improving their sales ability. If you are tired of the high pressure, bro-style sales tactics and you want something more refreshing then this podcast will be the home for you You'll get a bespoke mix of buying psychology mixed with human behaviour patterns and a little bit of manifestation to bring it all together
Show more...
Marketing
Business
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I Helped a Client Hit $934K in 6 Months. Here's What Surprised Me
Beyond the Close by Caleb Lesa
15 minutes 54 seconds
3 weeks ago
I Helped a Client Hit $934K in 6 Months. Here's What Surprised Me

Grab Your Copy of the Playbook at:
👉 www.caleblesa.com/playbook-v1

If you’d like help with your sales, watch this quick video:
👉 https://caleblesa.com/playbook-vsl


I Helped a Client Hit $934K in 6 Months. Here's What Surprised Me


In this episode, I break down how one of my clients generated $934,000 in 6 months on a single offer – with just 220 live calls, 81 closes, a 37% close rate, and an average deal size of $10,947.


But this episode isn’t just a flex on numbers.


It’s a behind-the-scenes look at the inner game and systems that actually drive that kind of performance, and why most decent reps never get close to it.


Here’s what we cover:

  • Why your problem probably isn’t “more skills”
    How most reps blame lack of skill when the real issue is consistency, commitment to one framework, and emotional stability.

  • Self-sabotage & upper limits
    How big months trigger nervous system freak-outs, “glass ceilings,” and the classic pattern of easing off, going off-script, and tanking your own results.

  • Navigating sales slumps like a pro
    Why focusing on macro averages (7, 14, 30-day close rates) beats obsessing over a few bad days – and how the law of averages saved my own business when I had 21 “no’s” in a row.

  • Staying out of company politics
    How drama with founders, leaders, and internal teams quietly erodes your belief in the offer, kills your certainty, and drags down your conversions – and what to do about it.

  • Knowing your constraints to avoid burnout
    The power of knowing your personal call limit, why 4 calls/day was this client’s sweet spot, and how travel, nomad life, and broken routines can nuke your performance.

  • Marketing vs Sales reality check
    Why “I close 60%” doesn’t mean much without context, how weak marketing can make great closers look terrible, and why your job shouldn’t be 90% education on a cold, unaware audience.

If you’re already a decent closer and wanting to jump from $10k months to $20k+ months in commission, this episode will show you why the next level isn’t just in another script or tactic – it’s in your consistency, emotional regulation, and environment.


Tune in, take notes, and reverse engineer your own $900k+ run.


Beyond the Close by Caleb Lesa
Have you ever wondered what would happen when life coaching, manifestation and sales psychology had a baby? Well that's what Beyond the Close is about Its the home for heart centred entrepreneurs, business owners, and sales pros who want the integrated approach to improving their sales ability. If you are tired of the high pressure, bro-style sales tactics and you want something more refreshing then this podcast will be the home for you You'll get a bespoke mix of buying psychology mixed with human behaviour patterns and a little bit of manifestation to bring it all together