
Since 2018, campaigns have been attempting to harness the power of relational organizing. Julia and Santiago grapple with the question of what is relational organizing? How is it different or similar to other organizing models from the world of union organizing or the 2008/2012 Obama campaigns? To answer these questions, Julia talked with Greta Carnes about how the Pete Buttigieg campaign used relational organizing to recruit volunteers. Julia also spoke to Robert Reynolds of Vote Tripling about the different ways campaigns are employing this method to Get Out the Vote in 2020.