Want a media strategy that actually fits how authors work today? We’re flipping old-school media training on its head and showing how every post, interview, and Zoom window shapes your story. Instead of waiting for a big break, we walk through how to create your own opportunities, refine your message, and show up with the kind of presence that builds trust with readers, influencers, and journalists. We start with the most powerful tool you can own: a reader sound bite. We break down what to ...
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Want a media strategy that actually fits how authors work today? We’re flipping old-school media training on its head and showing how every post, interview, and Zoom window shapes your story. Instead of waiting for a big break, we walk through how to create your own opportunities, refine your message, and show up with the kind of presence that builds trust with readers, influencers, and journalists. We start with the most powerful tool you can own: a reader sound bite. We break down what to ...
Christmas in July: Why Authors Need to Prep Now for Holiday Sales
Book Marketing Tips and Author Success Podcast
17 minutes
4 months ago
Christmas in July: Why Authors Need to Prep Now for Holiday Sales
The holiday season represents a golden opportunity for authors to boost book sales—but only for those who start planning early enough. In this strategic episode, we dig into why "Christmas in July" isn't just a retail concept but a vital timeframe for authors who want holiday marketing success. We reveal the shocking truth about holiday marketing timelines: if you're waiting until November to plan your holiday book promotions, you're already months too late! Media outlets finalize gift guide...
Book Marketing Tips and Author Success Podcast
Want a media strategy that actually fits how authors work today? We’re flipping old-school media training on its head and showing how every post, interview, and Zoom window shapes your story. Instead of waiting for a big break, we walk through how to create your own opportunities, refine your message, and show up with the kind of presence that builds trust with readers, influencers, and journalists. We start with the most powerful tool you can own: a reader sound bite. We break down what to ...