Booked Solid: How Wedding Pros are Winning Shows This Year
Lindsay J. Williams
6 episodes
3 months ago
Training 6: Scarcity Sells: How to Create Urgency Without Feeling Pushy Tired of hearing couples say “we’re just browsing”? In this episode, I’ll show you how to guide those on-the-fence couples toward action using scarcity strategies that feel natural, not pushy. When you apply these simple shifts, you’ll spark momentum and fill your consultation calendar faster than ever. Here’s what you’ll learn: The powerful difference between urgency and scarcity, and how to use both at wedding shows.Wha...
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Training 6: Scarcity Sells: How to Create Urgency Without Feeling Pushy Tired of hearing couples say “we’re just browsing”? In this episode, I’ll show you how to guide those on-the-fence couples toward action using scarcity strategies that feel natural, not pushy. When you apply these simple shifts, you’ll spark momentum and fill your consultation calendar faster than ever. Here’s what you’ll learn: The powerful difference between urgency and scarcity, and how to use both at wedding shows.Wha...
Ep 4: The Psychology Behind a Great Show Special (Without Discounting Your Services)
Booked Solid: How Wedding Pros are Winning Shows This Year
25 minutes
3 months ago
Ep 4: The Psychology Behind a Great Show Special (Without Discounting Your Services)
Training 4: The Psychology Behind a Great Show Special (Without Discounting Your Services) Couples love the thrill of a deal, but that doesn’t mean you have to slash your prices to get their attention. In this episode, I’ll walk you through how to craft a show special that motivates couples to take action—while protecting your profit and elevating your brand. Here’s what you’ll learn: Why discounts kill your profit, and how to offer something even more compelling.The 4-part filter every great...
Booked Solid: How Wedding Pros are Winning Shows This Year
Training 6: Scarcity Sells: How to Create Urgency Without Feeling Pushy Tired of hearing couples say “we’re just browsing”? In this episode, I’ll show you how to guide those on-the-fence couples toward action using scarcity strategies that feel natural, not pushy. When you apply these simple shifts, you’ll spark momentum and fill your consultation calendar faster than ever. Here’s what you’ll learn: The powerful difference between urgency and scarcity, and how to use both at wedding shows.Wha...
